Well said. Unfortunately too many clients believe that, …
September 9th, 2010
Comment posted on 6 practical ways to promote your site by Erik Ford
Well said. Unfortunately too many clients believe that, if you launch it, they will come. This is almost never the case, unless you’ve had a pre-existing marketing blitz prior to a site’s launch.
These 6 simple steps are a great starting point for anyone looking to “get the word out”.
Recent comments by Erik Ford
- How to compete with crowdsourcing
Joe,You have hit the nail squarely on the head. Crowdsourcing websites are here to stay. That is an undeniable fact. Does this mean the end of design firms, agencies or freelancers? Absolutely not!
Whether these entities are around or not, as a business person, you have to constantly be prepared to expand and contract with the market. This includes making sure you have positioned yourself in a way that positively sets you apart from the competition. And, as you mentioned, that can be achieved in several ways from expanding your services, adding new skill sets and, most importantly in my opinion, maintaining excellent customer service.
These are all things that are always top of mind for us and I think it should be for our colleagues.
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Well said. Unfortunately too many clients believe that, if you launch it, they will come. This is almost never the case, unless you’ve had a pre-existing marketing blitz prior to a site’s launch.
These 6 simple steps are a great starting point for anyone looking to “get the word out”.
Interesting article. I will use some of these tips for sure.
@ Erik
Thanks for the reply!
Very true. That’s the main reason I wrote this post. I think we, as web people, forget to go over basic concepts with clients because we feel they probably already know. I think they call it ‘the curse of knowledge’.